The semiotic analysis is for Adidas which plays a major part in my personal life because with the fact that I play sports and they are the sponsors for our team. Adidas is a major for not just people that play sports but for everyone in the world because they make anything that you possibly wear. Its is like a national icon. The reason that I pretty much only buy Adidas products is because I have never had a problem or defects with anything that I own. When I say its a national icon I mean it due to the fact that everyone knows what there business is about. The brand plays every part of my life because not only do I wear it on days that I play sports but everyday other than that. (135)
2 comments:
I also think adidas has become a national icon due to the durability of their clothing and shoes line. By this I mean it is tough enough to wear during sports but is also comfortable enough to wear on a daily basis even if you don't particiapate in any sports activities
they are now a very american icon being a comferable athletic shoe that has a its own stint in american style.
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